| Summary |
| Highly disciplined and decisive operations professional with the ability to lead initiatives from ideation, develop efficient workflows and deliver value through consistent data driven analysis. |
| Lean and resourceful thinker with a unique roll-up-your-sleeves and cross-divisional collaborative approach to managing projects and engaging with staff, diagnosing root causes, streamlining process, and managing costs. Strategic communicator utilizing a consultative approach to achieve results and inspire engagement with our brand. Process oriented and entrepreneurial project manager with 10+ years’ experience directing a variety of projects from conception to implementation and developing metric-based reports, timelines, presentations to executive management. Business Savvy Technical Analyst with insights into selecting and implementing various ERP, MRP and CRM systems as well as utilizing dynamic software to increase communication and solve problems. Operations research-focused with the ability to diagnose root-cause problems in operations, overhaul workflows, and mobilize entry-level and professional-level teams to minimize inefficiencies and meet performance metrics. Deep insights on team dynamics to build stronger and well-integrated teams leading to on-target service execution. DISC-assessed Driver and Calculator with a proven history of executing grant-based programs from start-up phase, managing government caseloads, reorganizing for-profit service delivery, conceptualizing, and designing philanthropic events to meet needs of the organizations. Board-level and community-based relationship building and firm understanding of what drives stakeholders and our neighbors. |
| Snapshot of Skills Sets | ||
| Operational Competencies | Management Capabilities | Strategic Development |
| Process & Workflow Design Budgeting & Forecasting Data & Metric Analysis Inventory Management | Talent Management Performance Management Data-Driven Decision making Quality Assurance & Training | Operations Planning Business Information Tech Market Analysis & Insights Business Intelligence |
| “One of my most valuable qualifications is not my MBA, community involvement or progressive career, but my highly energetic business mindset that provides a keen sense of urgency and completion in everything I do. Coupled with my ability to analyze situations quickly, think creatively and collaboratively, I am able to execute and incorporate well-round feedback.” |
Girl Scouts of Virginia – Skyline Council | Roanoke, VA |
| Non-profit organization dedicated to helping all girls develop the confidence, determination and skills needed to thrive in today’s world – generating over $3.4 M annually. |
Chief of Business & Strategy – (Full Time) 01/23 to Present
- Data Strategy & Analytics- Lead data analytics assessment drive strategic planning and process improvement. Developed Dashboards to monitor and visualize Mission Division program data and trends.
- Led organization’s 6-year strategic planning process.
- Oversee the revenue generating aspects of the organization including cookie program, ecommerce, product program….and supply chain logistics
- .Lead organization’s digital transformation.
- Launch workplace intelligence division focused on market research and organizational data analytics.
Goodwill Industries of the Valleys | Roanoke, VA |
| Non-profit organization specializing in creating and administering workforce development programs and integrated work team services to support business operations – generating over $55M annually. |
Manager, Strategic Projects – Support Services Division- (Full Time) 07/21 to 12/22
Contributions Snapshot
- Data Strategy & Analytics- Lead data analytics assessment drive strategic planning and process improvement. Developed Dashboards to monitor and visualize Mission Division program data and trends.
- Taskforce Representation- Serve on the Goodwill Industries International Dashboard Visualization Taskforce.
- Project Management Office Lead- Developed PMO framework, processes & tools aimed to provide uniform guidance for implementations.
- Strategic Project Management Tracking and Insights-Developed “Strategy Portal” to track organization’s project portfolio and Scorecard progress.
- Survey Administration & Analysis – Analyzed 360-degree Stakeholder engagement surveys and developed report to support the development of new 5-year strategic plan, “Inspire 2026”.
- Internal Project Management Consulting- Provide project execution plan for economic development and educational initiative. Consult with Project Leaders on pathways from strategies to execution.
- Project Documentation and Road Mapping: Ensured project documentation of them Salesforce implementation for client case management for Mission Services Division.
- Change management – Kicked off the Salesforce implementation for Advancement Division and ensured seamless transition to Information Technology department.
- Social Impact Measurement- Served on taskforce to develop Family Health & Self-Sufficiency rating to measure impact and drafted white paper for Executives to socialize in the community.
Data Coordinator | Employer Relations Case Manager – Mission Services Division- (Full Time) 07/20 to 07/21
- Designed and analyzed client engagement surveys which led to data-backed, participant-led programming.
- Supported feasibility study using 5-Region LMI data analysis for business case.
- Designed Performance Visualization Dashboards for Director.
- Implemented client engagement strategy and tools to increase client response rates and touchpoints.
- Leverage existing relationships and engage new employers to secure placements.
- Supported clients with career portfolio creation, supportive services, and professional development.
- Develop efficient feedback systems and a monthly newsletter.
- Designed Business Case Study on Client Engagement Best Practices for Goodwill’s National Conference.
Operations Coordinator – Business Solutions Division- Services Segment (Full Time) 10/18 to 07/20
- Oversaw a staff of 75 to deliver staffing support to 21 worksites in 3 geographic regions.
- Spearheaded new hire orientation by bringing onboarding of new hires in house to our business segment to increase efficiency, support human resources, and meet staffing demands of new contracts quickly.
- Restructured and developed our internal recruitment, purchasing processes pilot, and operational structures leading to the development of Standard Operating Procedures.
- Designed Master Schedule for synthesizing, Floor care, Janitorial and production teams for quicker data visualization and eliminated missed services which lead to clearer director for team Leader and higher customer service. Floor care services were delivered on time as planned.
- Directed the development of new trainings for various teams and trained new Team Leaders on administrative procedures.
- Recruited to serve as Brand Ambassador and serve on the committees for the: Annual Spring Festival, Learning Management System Selection, Employee Fundraising Campaign, CARF accreditation, and Human Resources Onboarding Committees
- Participated in and provided insights in the division’s annual strategic planning meeting.
- Collaborated with marketing department and third-party vendor to develop division website as well as drafted content for distribution for internal mails, customers, and social media marketing ads.
- Constructed billing worksheets for each contract to reduce billing errors.
- Trusted to represent Goodwill at the Small Business Awards and various community events.
Technology Program Coordinator-Mission Services, (Full Time) 07/17 to 10/18
- Revamped startup of 8 participants to serving over 130 participants in 4 geographic locations (Roanoke, Harrisonburg, Lynchburg, Christiansburg) in the first year
- Created and executed the intake to graduation workflow in four locations while managing 4 instructors.
- Developed and taught one-week long soft skills bootcamp with an IT focus.
- Spearheaded the selection and development of new 901/902 A+ certification training curriculum.
- Saw 80 Technology students complete training in 3 geographic locations.
- Devised marketing strategies to rebalance toward required program metrics of 25% (ages 17-29) and 75% (ages 30+). Drafted content for marketing social media ads, flyer and communicated with stakeholders.
- Created annual schedule of back-to-back 8-week cohorts in 4 geographic locations; all began on target.
- Presented to individuals, community groups and collaborated with new community partners.
- Established weekly coaching, monthly curriculum development meetings with each instructor in addition to mentoring our students and collaborating with employers on their behalf.
- Trusted to represent Goodwill at Roanoke Technical Education Awards Ceremony and various community events.
| Social Security Administration | Roanoke, VA |
| Governmental agency administering the Social Security Disability Program |
Program Analyst, (Full Time) 09/13 to 07/17, Social Security Administration DDS, Roanoke, VA
- Achieved 97% annual quality rating for claims adjudication based on Quality review.
- Maintained low examination purchasing costs.
| Aging Well Roanoke Valley | Roanoke, VA |
| Co-founded auxiliary senior healthcare service to provide a centralized infrastructure for seniors living at home. |
Geriatric Care Manager/Owner (Part time – Full Time) 11/09 to 12/16, Aging Well Roanoke Valley, Roanoke, VA
- Launched Start up overseeing operations flow, marketing, collaborations, and service delivery.
- Edited and wrote for the “Optimal Living Today” website, managed social media.
- Honored as finalist in Senior Homes Best blogs in 2011-2013.
- Contributor to Sellers’ Publishing for two books in Published in 2013 and 2017: “70 Things to Do When you Turn 70” and “80 Things to Do When you Turn 80”.
- Served on the Age in Place Council and Roanoke Networking Group for Senior Care Professionals.
| Century Control Systems, Inc | Daleville, VA |
| Oversaw Business Office Operations for engineering firm specializing in processes and machine automation integration generating $2M annually. |
Office Administrator, 06/10 to 12/11, (Full Time) Century Control Systems, Daleville, VA
- Oversaw administrative aspects of the organization-coordinating, sales, marketing, account management, purchasing, bookkeeping, human resources, and payroll.
- Successfully ensure file compliance and navigated local Department of Labor audit.
- Increased B2B client sales through focused account management and follow through by redesigning sales process and collaborating with the sales team to develop customer relationship management protocols for Inbound calls, quoting, and reducing accounts receivable.
- Decreased supply chain costs by creating a more organized purchasing process, submitting accruing purchase orders to vendors, negotiating lower supply/shipping rates, and maintaining lower accounts payable.
| Kissito Healthcare | Roanoke, VA |
| Analyzed operation and marketing for a Management Company of Skilled Nursing and Long-term care facilities generating over $55M annually. |
Corporate Operations & Market Analyst, 05/08 to 01/10, (Full Time) Kissito Healthcare, Roanoke, VA
- Revamped the “Flash Report” containing company-wide metric data to allow Executive and Board Members to quickly identify trends in operations, staffing, and budget spend down.
- Worked with Human Resources Director to develop marketing materials and provide analytical reporting and assisted with the preparation of Financial and Department of Labor audits
- Obtained of “NGO” status for new healthcare facility in Ethiopia and Uganda.
- Spearheaded the Management Trainee Program leading into the Administrator-in-Training Program.
- Developed marketing materials for nurse recruitment.
- Completed feasibility studies and start-up budget for new post-acute care facility
- assisted the Chief Operating Officer in conducting feasibility studies for new markets, spearheaded budgeting spend-down worksheets for durable medical equipment, and analyzed overall purchasing patterns, researched, and participated in negotiations with new vendors
- Served on company’s rebranding committee and supported special projects in our international healthcare division.
Virginia Tech | Blacksburg, VA |
| Academic Institution’s Housing and Dining Services Department serving students, faculty, staff, and its guests generating $2M annually. |
General Manager of Student Staff, (Full Time) 12/05 to 04/08 VT Dining Services-Blacksburg, VA
- Promoted, trained, and managed four assistant managers.
- Selected by Director of Dining Services to serve as representative to the Annual Dining Services Fundraiser attended by University President.
- Managed daily restaurant shift operations from 2003-2004 and received three promotions to General Manager of all 45-55 student.
- Oversaw the recruitment (Using Banner system), interviewing, and scheduling of staff, and ensured HR compliance.
- Trained staff on policies (i.e., OSHA, HAACP), prepared staff evaluations, and executed disciplinary actions.
Educational Background |
| Data + Certificate Program for Data Analytics, CompTIA, 2022 Project Management Certificate, Project Management Academy, 2022 Master of Business Administration, Averett University, 2011 Bachelor of Science in Psychology, Virginia Tech, 2008 Bachelor of Science in Biological Sciences, Virginia Tech, 2008 |
| Continuing Education & Development |
| Master Level Coursework: Project Management, Equal Opportunity & Ethics, Business Law, Human Resources management, Marketing Management, Operations & Strategy, Finance and Accounting Company-Led Training: Goodwill’s Leadership Development Program, Your Personal Best Roanoke Regional Chamber Leadership Program: Leadership Roanoke Valley Graduate (2017) Project management Training: Google IT Professional Coursework, Six Sigma, Lean, Kanban Project Management Technical/Software Proficiencies: GoodTrak, Talent Management Software (ICIMS, Banner), Data management & analysis software (Tableau, Excel, SharePoint), Kronos, Accounting & Payroll Software (Peachtree, QuickBooks, ADP, Intuit Online), CSR systems (Point Click Care, Peachtree, Access) Web Development (WordPress, Wix, Bluehost hosting, Go Daddy and Bluehost domain management), standard (Microsoft Word), Programming Languages (.CSS, Html) |
| Additional Facts |
| Awards and Recognitions Influential Alumni “Ut Prosim” Award- Virginia Tech Alumni Association Roanoke Valley Chapter: Outstanding Recruitment Program Virginia Tech Alumni Association Roanoke Valley Chapter: Best Marketing- Virginia Tech Alumni Association Roanoke Valley Chapter: Gold Chapter (Top tier)- Virginia Tech Alumni Association Outstanding Board Service Award-Mill Mountain Zoo Certificate of Appreciation for Board Service to Mill Mountain Advisory Board – Roanoke Mayor & City Council Community Outreach & Leadership Member – 2023 – Present, Rotary Club of Salem Board member- 2023- Present, Apple Ridge Farms Advisor: 07/22- Present: Leadership Roanoke Valley, Roanoke Regional Chamber of Commerce Ex-Officio: Immediate Past President – January 2020-2021, Blue Ridge Zoological Society d.b.a Mill Mountain Zoo Board President- December 2016 to 2020, Blue Ridge Zoological Society d.b.a Mill Mountain Zoo Education Team Chairperson-November 2016 to present, Leadership Roanoke Valley (LRV 2017) Board President- February 2015- June 2019, Virginia Tech Alumni Association Roanoke Chapter CAFE 5K Board Member, August 2009-2016, Cultural Arts for Excellence, Roanoke, VA Ex-officio Member- January 2019 to 2020, Roanoke Cultural Endowment (Arts & Culture Committee) Board member- 2017-2020, Mill Mountain Advisory Board, Roanoke, VA Ex-officio Member – 2019-2020 Virginia’s Blue Ridge PR Council Public Speaking/Media Virginia Tech Project 2022- Alumni Experiences – December 2016 Experience 2017 YP Summit- “Giving Back to the Community” Session- March 2017 WSLS10- Education Matters Segment-Celebration of Education – April 26, 2017 Roanoke Regional Chamber of Commerce- Commercial Actor – May 1, 2017 Programs/Projects/Fundraisers Developed Cultural Arts for Excellence- CAFE 5k Family Fun Run and Walk – June 2010 and June 2015 The Big Event – Virginia Tech Alumni Association – Spring 2016 and Spring 2017 Virginia Tech Alumni Cornhole Tournament – March 2017 Celebration of Education – Roanoke Regional Chamber: Leadership Roanoke Valley- April 2017 Stocking for Seniors – Aging Well Roanoke Valley December 2015, 2016, and 2017 Local and National Publications Brown, LaTron S. (2017). Embrace the Biggest Secret of Life. In Ronnie Sellers, 80 Things to Do When You Turn 80. South Portland, Maine: Sellers Publishing, Inc. Brown, LaTron S. (2013). Embrace the Biggest Secret of Life. In Ronnie Sellers, 70 Things to Do When You Turn 70. South Portland, Maine: Sellers Publishing, Inc. Brown, LaTron S. “Motivate, Mobilize, Engage.” Focus Magazine Mar. 2015: p.16. Print and Online. Brown, LaTron S. “Rejuvenating for Progress.” Focus Magazine Apr. 2015: p.16. Print and Online. Smith, Dan, “Juggling Act of Following Your Dream” Valley Business Front Jul. 2011: p.16. Print and Online. Interests Organizational Strategy, Data Science, Machine Learning, Deep learning, Tableau, SQL data mining, Python Programming language |
| “You cannot lead effectively without experiencing chaos, but the true leadership trait that I admire and strive toward is learning how to unravel that chaos, maintain laser precision, focus on the mission, and bring vision to reality. My values, as proven repeatedly, are to make sense of misinformation, solve root cause issues, and create a healthy and efficient culture into which others flourish.” |
